loader

Benefits of outsourcing CIO as a service For all kinds of businesses, outsourcing has become the new normal, from small startups that can’t maintain sizable in-house staff to large enterprises that prefer to outsource or share the distribution of labour. One popular option is engaging in an outsourced CIO service instead of hiring executive-level talent […]

The Salesforce Marketing Cloud is a Salesforce platform in marketing automation and customer engagement. It is a SaaS platform made from base versions with different levels and functionality. Let’s look into the core of SFMC. The SFMC was not initially developed by SalesforceSalesforce but acquired from ExactTarget in 2013. During this acquisition, SalesforceSalesforce also acquired […]